When I was a managing editor I’d tell people interested in switching from straight reporting to opinion columns that I’d consider it if they could pitch me 12 ideas up front, and never have fewer than four ideas ready to go thereafter. I’m remembering that because I just unsubscribed from the last of a bunch of newsletters that just … petered out. It is hard work to have a few thousand interesting words worth saying every week for years. People who do that are exceptional.